The Hollywood District of northeast Salem was a self-contained community supported by neighborhood businesses. It developed around the intersections of Fairgrounds Road, Portland Road, Tile Road, Hazel Avenue and otherl local streets meeting in a spoke fashion. It was very heavily used as it was the northern entrance into Salem from Highway 99E.
The photo at the upper left is a view of the Capitol Street/Fairgrounds Road NE area of Salem, known as the Hollywood District, looking north, c1940. The lower photo is a more contemporary photo, taken a few years following the completion of Salem's first Urban Renewal Project which began in 1971.
This area is now within the boundaries of the Highland Neighborhood (one of Salem's 18 officially recognized neighborhood organizations), whose boundaries are loosely Madison Street to the south, Salem Parkway to the north, the Willamette River to the west and the UP/BN Railroad tracks to the east.
The Hollywood Theater was an anchor of the neighborhood and providing entertainment for all ages. Many of the folks we interviewed told us about attending the Saturday Kids Club at the theater as children. There would be entertainment, movies and weekly serials (mostly Westerns) for all to enjoy. Many came to watch this building being demolished in 1971.
In this photo (right) taken in 1966, the traffic congestion at the hub of the spoked intersection of Capitol Street and Fairgrounds Road was obvious. Five streets converged in a one-block area, creating a dangerous situation for vehicles and pedestrians. The businesses in the large block in the center of the photo included Mootry's Pharmacy, Hollywood Theater, Mione's Super-Creamed Ice Cream Confectionary, Elite Dry Cleaners, and Hollywood Palacene Confectionary, On the left were the Aston Apartments, Casper & Cutler Heating, Tindall's Pharmacy, Bradley's Furniture Mart, Glenn's Red & White Grocery & Market, and many neighborhood cafes.